Friday, October 11, 2019
Walmart Hits the Reset Button on a Big Part of Its E-Commerce Strategy
Walmart is making some big changes to its e-commerce strategy. When Walmart's head of U.S. e-commerce Marc Lore joined the retailer after it bought Jet.com, he made a series of acquisitions. Lore's shopping spree was focused on digitally native brands including Bonobos, ModCloth, and Eloquii. Walmart was all set to hit a home room with this new e-commerce strategy but it all went south. Walmart is set to lose 1 billion dollars just this year only. Walmart needs to find a new strategy and get out of the one they are in before the lose so much money. Walmart is going to be in some serious trouble if they can't fix themselves.
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This blog was informative on Walmart's failed E-commerce efforts. I can also understand why there efforts have been a failure, when I go on their website it always takes a long time for the shipping and the products are usually out of stock. This makes me not want to use the site.
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