https://www.thedrum.com/news/2019/09/12/mondelez-breaks-voice-activated-e-commerce-with-amazon-alexa
This article is pretty cool lol. Oreo is making a mystery Oreo and it is a mystery oreo and to get the news out about it they made a deal with Amazon. So if people ask their Amazon Alexa "Alexa, what's new with oreo?" it will respond with the latest news about the brand, including new flavor launches and product innovations. This helps oreo get news out about their product so they sell more oreos and make more money.
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